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Toluna Announces Sale of Precision Sample to ACKWEST Group
London/West Palm Beach, February 3, 2025 – Toluna, a global leader in insights and panel solutions, and Precision...
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Sales Team Leader Highlight- Jeremy Strawn-Carreño
In May, our Precision Sample team welcomed our new Senior Vice President of Client Development, Jeremy Strawn-Carreño. Jeremy...
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Busting Sample Supplier Myths
The market has seen a plethora of new entrants as a result that embrace less transparency, using lower-quality sample…
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Uncovering Fraud- The Fight Against Fraudulent Panelists, AI & Bots
Fraud has the potential to invade market research studies in many unique ways and throughout our Uncovering Fraud series,…
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Uncovering Fraud- IP & Device Spoofing
Since the pandemic began in 2020, advancements in technology, increased connectivity, and globalization sparked countless conversations in the market…
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New Sales Team Member Highlight- Pete Aitkin
In July, our Precision Sample team welcomed Vice President of Client Development, Pete Aitkin. Pete brings to Precision Sample over…
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The Sample Supplier Trifecta
What do panel companies mean when we promise high quality, high service, and a quick project turnaround time? We’ll…
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Ensuring Success in Student-Led Projects
Tips for students, professors, and suppliers on optimizing market research projects, working effectively, and yielding the best results.
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Tips and Tricks to Reach Low Incidence Audiences
If you have spent more than a week in the market research industry, chances are you have encountered at…
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Americans more interested in clinical trial participation as COVID-19 boosts awareness
We conducted a quantitative study with our partners at Continuum Clinical last week that shows 68% of US adults diagnosed with…
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