Opinion Network

Opinion Network

Online and mobile research is evolving as quickly as the landscapes in which it operates. Precision Sample has been building panels for more than ten years, and steadily watched as the effectiveness of traditional panel recruitment techniques declined. This decline dictated the need for a fresh approach to engaging with respondents.

Our solution is the OpinionNetwork. The OpinionNetwork allows us to access a unique pool of respondents who don’t seek out or join traditional panels. We do this with a highly evolved set of API integrations, allowing our partners to build mini panels within their non-research based sites. Panelists acquired through the OpinionNetwork are vetted, validated, and de-duplicated just as those acquired through a traditional panel.


Panelists from Partner Sites have access to a fully integrated survey experience, including:

  • Available surveys
  • 6 Demographic and Psychographic Profiles
  • Survey/Rewards History

In addition, Precision Sample sends fully branded survey invitations from a custom domain. We’re completely invisible to panelists, operating the integration from the background.

Do you operate a site that may benefit from additional engagement and revenue through market research, or just want to learn more about the OpinionNetwork? Contact us today!


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Opinion Network Overview