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Understanding Shoppers in the New Normal
In this time of immense uncertainty, we here at Precision Sample have been working in partnership with several clients…
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Microsoft Word does not Make you a Poet
Having access to Microsoft Word doesn’t make you a poet. In a similar way, having access to automated…
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Best Survey Practices: Respondent Engagement
In our last blog, I discussed some of the benefits of conducting mobile surveys as well as the positive effect…
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Why Mobile is Dominant in Market Research and What’s Next
As technology continues to evolve, it is essential for practitioners within the market research industry to adapt to emerging…
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Workplace Productivity: Keeping it fun with Mario Kart
At Precision Sample, nothing gets us out of our seats faster than hearing a coworker shout the word “circles”…
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Macromill Group Acquires 51% Stake in TSR from Hakuhodo Inc.
On behalf of the Precision Sample team, we are very excited to welcome Tokyo Survey Research Inc. (TSR) as one of…
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Buy Sample Like a Sample Company: A Sample Buyers Guide – Part 3
Last month I presented at The Quirks Event in Brooklyn and was honestly blown away by the response I…
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Buy Sample Like a Sample Company: A Sample Buyers Guide – Part 2
Last month I presented at The Quirks Event in Brooklyn and was honestly blown away by the response I…
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Buy Sample Like a Sample Company: A Sample Buyers Guide – Part 1
Last month I presented at The Quirks Event in Brooklyn and was honestly blown away by the response I…
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10 Best Practices on Building Sample Company Partnerships
Having been in the sample world for over 20 years, I’ve seen the gambit of healthy to very unhealthy…
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