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Welcome!
Our mobile and online research environment provides the flexibility to tailor studies to meet your individual business objectives. To understand how a respondent would experience your study please take a look at this sample of interactive techniques. These are available in limitless combinations, providing a solid foundation for analytics and insights development.

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After each technique you will be returned to this page. Please review as many as you like.
Mobile Leveraged
Device Authentication
Checks respondents device, to either continue with mobile survey or be re-routed / notified to change.
Photo Upload
A mobile-web interface allowing a respondent to take a picture, upload and tag with an emotion / description.
Video Upload
Prompts respondent to create new, or select existing video from their mobile device and upload in the moment.
GeoValidation
Checks if a respondent is at a pre-described location prior to being able to participate in the study.
GeoMapping
Allows the respondent to choose their location from a list of nearest locations in a specific category.
Multimedia
Filmstrip
Respondents are presented with a collection of screenshots that visually summarize a commercial.
Ad Recognition
A method to test the recognition of an ad, using an integrated display of screenshots of the ad.
Magnifier
An exercise for respondent to examine image details by zooming in on any aspect prior to answering questions.
Video Player
Full motion video, with or without sound can be presented to respondents.
Audio Player
Enables a respondent to listen to an audio file.
Video Test
Test if the respondent can see and hear the video on his device.
Audio Test
Test if the respondent can hear audio on his device.
Video Zapper (PC/Tablet only)
A series of videos, where respondents can skip forward whenever they like, measuring attention and timing.
Audio Zapper
A series of audio fragments respondents can skip through whenever they like, measuring attention and timing.
Video Evaluation Slider
(PC/Tablet only)
Respondents evaluate a video while it is playing, capturing emotional responses at each moment.
Audio Evaluation Slider
Respondents evaluate an audio file while it is playing, capturing emotional responses at each moment.
Page Flip
The pageturner technique is used to allow respondents to view realistic-looking pages online.
Siteturner (mobile sites)
Browse through different (simulated) mobile websites.
Siteturner (PC/tablet sites)
Browse through different (simulated) desktop websites.
Slideshow
A technique for presenting multiple related images in a single gallery.
Tachtistoscope (T-Scope)
A pre-timed flash on an image prior to questions regarding recall and standout of specific elements.
Fun & Engaging
Card Sort
Sort logos, images or statements, either through "card stacks" or scrolling responses for mobile.
Dot Technique
Place “dots” on images to express positive or negative reaction to elements of an ad, package or concept.
Text Highlighter
Measure the viability of concepts, ad copy or packaging by selecting positive / negative reactions to text.
Image Select
Select an image as a response instead of traditional text. This technique is useful in comparison situations.
Quiz
Rapid-fire battery of short questions can be included as an engagement element, or alone for mobile research.
Rating: emoticons
A modern way for respondents to rate a concept, image or statement.
Rating: Stars
A universally understood, graphical way for respondents to rate a concept, image or statement.
Focus Tracker(PC only)
Interactive method to track eye movements by having respondent use mouse pointer to track what they see.
Moodboard
Respondents use a selection of images and colors to visually “explain” their interpretation of the test topic.
Moodboard Collage
Creates an automatic moodboard, using the Image Select as input.
Textblock Post-it
An open-end response formatted to resemble a Post-It note.
Text Select (PC only)
Measure the viability of concepts, ad copy or packaging by highlighting positive / negative reactions to text.
Timeline (PC only)
The respondent places images on a timeline.
Shelf Test (PC/Tablet only)
A virtual store shelf filled with images of product packages that users can manipulate.
Basics
Address
A full address form, based on the country of the respondent.
Checkbox
A multiple response question.
Checkbox group
A grid of checkboxes to answer a number of questions on the same scale.
Currency
Input field to enter a currency amount.
Disclaimer
A way to display a scrollable disclaimer.
Dropdown
A dropdown question.
Dropdown Left, Middle, Right
Multiple dropdowns on 1 row.
Gender
A gender question using images.
Multiline
Multiple short open answers.
NPS
A single response question on a 0-10 scale.
Numeric
A numeric input field.
Matrix 10+ Options
A fresh approach to meeting the needs of a traditional matrix question using engaging mobile friendly methods.
MaxDiff
Respondents are presented with a set of items and asked to choose which is most and which is least preferred.
Quote Box
A visual way of repeating an open answer or statement.
Radio
A single response question.
Radio Group
A grid of radio buttons to answer a number of questions on the same scale.
Scale Grid
A question that enables a single response on a scale of 2 to 11 options.
Scale Slider
A slider input method.
Textblock
An open answer question.
Total Sum
Provides respondent a specific amount of points to divide between (multiple) answer options as a way to measure importance.