To date, mobile research has been conducted via multiple SMS text messages. Recent innovations have focused on smart phones via installed native applications.
We believe this approach is fundamentally flawed for the purposes of market research. It excludes Feature Phones, which comprise 50% of the handsets in the U.S. from the sample group, creating significant data bias.
We’ve collaborated with MetrixLab over the past 12 months to evolve their RSVP platform into the most advanced mobile platform anywhere. Deploying RSVP, we’re able to collect data from 96% of US mobile users with intuitive, easy to complete surveys.
Over the past year, Precision Sample has collaborated with MetrixLab to evolve its RSVP
platform into the most advanced online and mobile online survey platform available.
RSVP seamlessly delivers an optimized experience to both online and mobile participants
utilizing advanced device detection technologies. The platform supports advanced online
RSVP is also the first platform to support capabilities previously only available via
application based surveys including:
RSVP is a panel agnostic platform meaning multiple panels may be sourced to fill
required samples. This is not the case with App platforms.
|MOBILE ONLINE SAMPLE||MOBILE APP SAMPLE|
|MOBILE FRIENDLY ONLINE SURVEY||METRIXLAB’S RSVP PLATFORM|
|GEO LOCATION VALIDATION|